Water Tight Canberra

The Client

​Water Tight Canberra is a plumbing, drainage, and gasfitting business based in Canberra, servicing the ACT region. Operating 24/7, the company offers a wide range of residential and commercial plumbing services, from emergency plumbing, blocked drains, hot water systems, leak detection, gas fitting and pipe relining.

The Challenge

• Increase visibility on Google search results
• Capture more high-intent local searches
• Drive more qualified organic traffic to the website
• Build a stronger foundation for ongoing lead generation

The Action

Digital Insider focused on improving Water Tight Canberra’s organic search visibility by targeting local search terms that potential customers use when seeking plumbing services in Canberra and its suburbs. This strategy enhanced visibility across both broad, high-volume searches and suburb-specific searches, providing Water Tight Canberra with increased opportunities to reach customers searching for a local plumber.

The Results

• Achieved #1 ranking for “Plumber Canberra” – a high-volume search term with approximately 2,900 local searches per month.
• 4.9K monthly organic visits – generating an estimated A$74.8K in monthly traffic value.
• 964 keywords ranking in Google’s top 100 – with the keyword footprint growing by 4%
• ​Water Tight Canberra also holds #1 rankings for high-value local searches including “plumber Belconnen,” “plumber Queanbeyan,” “plumbers Canberra Belconnen,” and “plumber Gungahlin.”

The Testimonial

“Digital Insider has helped us get in front of more local customers who are actively searching for plumbing services. We’ve seen real improvement in our online visibility, and it’s great knowing that when people search for a plumber in Canberra, we’re right there.”

Tom Martin, Water Tight Canberra