Big Idea: Local Search Ranking
A pest control company looking to expand its share of the local market in both domestic and commercial segments.
Implemented Action:
A highly targeted SEO campaign leading to a sustained ranking of #1 position for “Pest Control” and ongoing website Conversion Optimisation to improve customer experience online, created more customers becoming profitable leads to the company.
Result:
The company received a growth in sales from $3million in sales to $7million in three years.
Hidden Windfall:
Because of the brand recognition for the domestic market and overall expansion the company has been able to shift focus and leverage market share for commercial and industrial business.