Pest Control Case Study

Big Idea: Local Search Ranking

A pest control company looking to expand its share of the local market in both domestic and commercial segments.

Implemented Action:

A highly targeted SEO campaign leading to a sustained ranking of #1 position for “Pest Control” and ongoing website Conversion Optimisation to improve customer experience online, created more customers becoming profitable leads to the company.

Result:

The company received a growth in sales from $3million in sales to $7million in three years.

Hidden Windfall:

Because of the brand recognition for the domestic market and overall expansion the company has been able to shift focus and leverage market share for commercial and industrial business.

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